Production of lab-grown diamonds are likely to be able to develop and create a niche in the market, which in the long run will begin to put pressure on the prices of natural diamonds, chalk, according to a Morgan Stanley report of the bank, which leads Rapaport portal
is believed to bank analysts, grown in the laboratory diamonds will take a 15 per cent market share of natural diamonds, chalk and a 7.5 percent share of diamonds larger market. Thus, the production of synthetic diamonds have a negative impact on the value of diamonds chalk, and the market of natural stones will fall in value by 12%. Prices of major natural diamonds on this background will not be affected, added to Morgan Stanley.
According to Bank research, the volume of world synthetic diamond market is $ 100 - $ 300 million at the wholesale level faceted stones. Market diamonds grown in the laboratory for the production of synthetic diamonds is estimated at $ 75 - $ 220 million, accounting for only 1% of the world diamond market. At the same time, the production of synthetic stones are likely to grow. Particularly strong increase is observed in China, which has a large capacity for the production of synthetic diamonds.
"Prevailing conditions under which diamonds are grown in the laboratory will pose a threat to the diamond industry, - the report said the bank -. The market is also likely to prepare for the new supply volume (synthetic stone), as a generation of younger consumers are not faced with the marketing of the diamond industry" .
Analysts at Morgan Stanley noted that ALROSA is likely is in a precarious position in this regard than De Beers, because the proportion of diamond-mele in the volume of the Russian company mining above. As suggested by the bank, both companies need to invest about $ 200 million in marketing, or at least 5% of its revenue, to combat the threat posed by synthetic diamonds.
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