Marketing Council's campaign to promote the export of precious stones and jewelery (Gem & Jewellery Export Promotion Council, GJEPC) and De Beers, bringing together jewelers from all over India and started two weeks ago, received very positive feedback. Over 750 leading Indian retailers have signed up to participate in the program tells gjepc.org portal.
GJEPC and De Beers representatives currently conduct a series of outreach activities across the country, explaining the details of the proposed campaign to retail jewelers in 30 key cities. Last week, meetings were held in Chennai, Mumbai, Indore, Lucknow, Delhi, Chandigarh, Ahmedabad and Surat. On this week's meeting will be held in Bangalore and Hyderabad.
This year GJEPC and De Beers, together launched the first types of marketing program in India for more than 10 years. It is expected that the advertising will be spent $ 7.5 million in media and social networks, and the campaign will take place from the beginning of October to the end of December this year. During this period, India celebrated a number of important festivals - for example, Dashera, Karva Chauth, Danteras, Diwali, Christmas and New Year.
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Paragon Diamonds said its shares will be delisted from trading on the London Alternative Investment Market (AIM) since December 29, since it is unlikely that the company will be able to conclude negotiations on the financing of diamond mining operations in Lesotho.
Director of the Paragon "worked tirelessly" to provide funding for kimberlite project Lemfeyn (Lemphane) and start production on it, as well as to determine the content of the resources at the deposit Motae (Mothae), said in a statement Paragon.
Director of the company believe that the removal of its shares to trading on AIM will have no significant impact on investors' stakes. "The company retains the same perspective and is very confident that the discussion of the financing will be successfully completed in the near future, this will increase the existing value of the company after the completion of all procedures.", - reported in the Paragon.
"The Board of Directors continues to seek urgently the necessary funding. The company will continue to act in the interests of all shareholders. If the required amount of funding would still be able to get the company will try again to withdraw its shares on AIM or on another market in 2016".
Earlier this month, a deal on the acquisition of Paragon Project Motae from Lucara Diamond Corporation has been canceled. December 14 Paragon announced that it will negotiate directly with the Government of Lesotho, which can give final approval of any transaction related to the development of a diamond mine. In November this year, the company's stock trading was suspended.
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